What is wouldurather...?
The wouldurather... contest is designed to give young adults in Ontario an easy, free way to quit or cut-back on their tobacco use (or just stay tobacco-free!) for the chance to win cash prizes. Hosted by Leave The Pack Behind, this 6-week contest is designed specifically for young adults, and is open to any individual between the ages of 18 and 29 who is living in Ontario. What’s even better, it works: wouldurather... has been proven to help you quit or cut back on your tobacco use.
In wouldurather... there are four categories to choose from, because we recognize that not everyone is ready to quit right now, and that's okay! So whether you smoke a little, a lot, or not at all, there is a category that is perfect for you.